September 13, 2022
In anticipation of the first Thursday Night Football game airing exclusively on Prime Video on September 15th, Amazon is offering Prime members a host of game-day deals and specials, including NFL-licensed merchandise as well as deals and discounts exclusively for Prime members, at amazon .com/TNFcentral.
Prime Video over the summer became the first streaming service to air an exclusive nationally broadcast program during the NFL season. The 11-year deal (worth a reported $11 billion) includes 15 regular-season games and one pre-season game per year, with Prime Video also offering new pre-game, half-time and post-game shows such as and interactive features like X-Ray and Next. General Statistics powered by AWS.
Prime Video will kick off the Thursday Night Football season by teaming up with San Francisco 49ers Hall of Fame wide receiver Jerry Rice, who will join Prime members in Los Angeles on September 15 for an experience interactive viewing when the Los Angeles Chargers take on the Kansas City Chiefs.
“Live sports continues to be a game changer for Prime members,” Jamil Ghani, vice president of Amazon Prime, said in the statement.
Prime members can also enjoy exclusive deals throughout the football season on home entertainment devices, starting September 19. Deals include special price offers on Fire TV smart TVs, streaming devices and Echo Studio smart speakers.
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Broadcasters can save up to 25% on select NFL gear, including apparel, tailgate essentials, footwear and drinkware, starting September 15th. And save up to 20% on select t-shirts and hoodies featuring NFL teams from Team Fan Apparel through September 22.
Other special events include a Thursday Night Football viewing party for more than 250 Prime members who added the weekly NFL game to their Prime Video watch list. Jerry Rice will join the Sept. 15 event at The Fonda Theater to kick off the Thursday Night Football season. Prime members and their guests will be treated to live commentary, in-game sound effects and other interactive enhancements. Rice will be joined by the event’s host and broadcast reporter and television personality Cari Champion, along with special guests Hall of Fame Chargers running back and current NFL Network analyst LaDainian Tomlinson, former Kansas wide receiver and kick returner City Chiefs Dante Hall, and actor and comedian Rob Riggle.
At the opening of the game, the composer Pinar Toprak will lead an orchestra in the interpretation of the new song with the theme “Thursday Night Football”, performed live for the first time. Attendees will experience the game through LED screens as well as sound effects from key game moments amplified by DJs. Each telecast will also include a host of games for attendees to compete for prizes and be a part of the game action.
Throughout the season, more than 150 Prime members and their guests who added Thursday Night Football to their Prime Video watchlist and received an invitation will receive a curated package of premiere experiences to celebrate home new Thursday game on Prime Video.
In addition to game tickets, guests will receive a personal video from a hometown player prior to the respective game they are attending. Guests will be provided a hotel room with goody bags and premium gifts to prepare for the game. After being transported to the game, Prime members will meet special guests, including retired players, who will share behind-the-scenes information about the team and players for the latest inside look.
Before kick-off, guests will be up close and personal with the action as they stand on the pitch during pre-match warm-ups. At game time, guests will take their seats in the Prime branded section and enjoy food and beverages throughout the game. At the end of each game, guests will enjoy a personalized souvenir football.
Each “Thursday Night Football” game will also be streamed live on Twitch and will be available on over-the-air television stations in the two local home markets of the competing teams, as well as on smartphones and tablets on NFL+. The games will also be broadcast in Spanish on Prime Video at TNF in Spanish alternating current.